In 2024, with a wave of imported frozen beef dumping in the country, the domestic beef cattle industry price battlefield war.

Combined with previous years, New Zealand's national cattle population has been declining at a rate of 1% per year. It may continue to decline in the future.

Severe drought in the West has forced many producers to bring more cattle to market, so heavy ongoing slaughter in 2024, forcing late supply shortfalls, could further reduce exports through 2025.

In August, 107,000 tons were exported to China, but with the tight supply of domestic cows in Brazil, the slaughter cycle has been shortened to five days, and future supply may be affected.

With the end of the US election, the price of soybean, corn and other farming kernel feeds may fluctuate in the future, and the cost of domestic farming may fluctuate further.

In the first half of the year, China increased the slaughter of cows, which increased the domestic supply to a certain extent, but with the price falling all the way, imported beef still has an advantage in the domestic market.

The reasons for this change can be attributed to three reasons:

1. Us market demand share

Enhance quality competitiveness

With the outbreak of beef disease in Brazil this year, people are more confident about local products. And in the face of the coming surge in the price of imported beef, consumers will be more willing to pay more for safe ingredients.

Ensuring the quality of domestic beef is the best response to price shocks.

With the leading development and practice of domestic enterprises, feeding products and feeding patterns that can improve the quality and efficiency of beef cattle breeding, such as "whole diet", will become more and more common in the future.

Small and medium-sized enterprises should do well"Follow the strategic deployment"Always respond to future market changes.